MUTESAC
INAEM + DIPUTACIÓN ALICANTE
The Guillermo Heras Contemporary Spanish Playwrights Theater Showcase needed a solid and enduring brand image.
The first step was the stage box. That dark place, that black canvas, that stripped-down space that is the container of imagination, where ideas borns.
A frame in which a set of shapes flows, representing thoughts graphically.
An exercise in abstraction that uses the black box as the identity axis.
Year: 2023
Client: INAEM + Diputación de Alicante
Sector: Performing Arts
Direction: democràcia®
Art Direction: Javier Tortosa
Creative Direction: Marta Tortosa
Design: Josep Lozano, Javier Tortosa
Skills: design, poster, visual system, black box, stage, playwrights, contemporary
