IPSUM PLANET
Identity for NEO2 AWARDS, a contest that rewards different disciplines of design and contemporary creation. Based on a volumetric distorsion of the new editorial NEO2 magazine header design. Awards doesn’t have any trophy and the identity is built from an imaginary figure that represents it. The solution is a typographic experiment that strengthens the new rebuilded identity.
#universalsans typography generated in use. Redesigned header based on geometric elements such as the circle and the square.
Year: 2024
Client: Ipsum Planet
Sector: Lifestyle, editorial
Direction: democràcia®
Art Direction: Javier Tortosa
Creative Direction: Marta Tortosa
Design: Josep Lozano, Javier Tortosa
Categories: editorial, header, non-logo, geometry, lifestyle, fashion, design, architecture, gastronomy, music, film, culture